Why Retailers Ask for Your ZIP Code By ANN CARRNS APRIL 1, 2013

Why Retailers Ask for Your ZIP Code By ANN CARRNS APRIL 1, 2013

http://bucks.blogs.nytimes.com/2013/04/01/why-retailers-ask-for-your-zip-code/?_r=1

I usually dread shopping in stores. Trying on clothes is tedious, and sometimes completing the actual purchase is, too. Retailers like to ask for all sorts of information as they’re ringing up your merchandise, like your e-mail address and ZIP code. I just want to pay and be on my way, and they give me the third degree.

[…]

The result can be unwanted catalogs and other junk mail. (To get a simple idea of the cumulative impact of each tidbit of information, try searching for your name alone on Google search, and then search again using your name and ZIP code, and see how much more data comes back. If you have an uncommon name — as I do — it’s eye opening.)

In March, the Massachusetts Supreme Judicial Court ruled that collecting ZIP codes for credit card purchases violates a state consumer protection law… http://bucks.blogs.nytimes.com/2013/04/01/why-retailers-ask-for-your-zip-code/?_r=1

Why Retailers Ask for Your ZIP Code By ANN CARRNS APRIL 1, 2013 Why Retailers Ask for Your ZIP Code By ANN CARRNS APRIL 1, 2013 http://kevindayhoff.blogspot.com/2015/04/why-retailers-ask-for-your-zip-code-by.html

*****

Kevin Dayhoff Soundtrack: http://kevindayhoff.blogspot.com/ = http://www.kevindayhoff.net/ Kevin Dayhoff Art: http://kevindayhoffart.blogspot.com/ or http://kevindayhoffart.com/ = http://www.kevindayhoff.com/ Kevin Dayhoff Westminster: http://kevindayhoffwestgov-net.blogspot.com/ or http://www.westgov.net/ = www.kevindayhoff.org Twitter: https://twitter.com/kevindayhoff Twitpic: http://twitpic.com/photos/kevindayhoff Kevin Dayhoff's The New Bedford Herald: http://kbetrue.livejournal.com/ = www.newbedfordherald.net Explore Carroll: www.explorecarroll.com The Tentacle: www.thetentacle.com